بهڕێز پرۆفیسۆری یاریدهدهر د. كاوه عبدالكریم شێروانی- سهرۆكی زانكۆی پۆلیتهكنیكی ههولێر و بهرێز م. طالب محمدشریف شێروانی- مامۆستا له پهیمانگهی تهكنیكی سۆران بهشداری كۆنفرانسێكی سهنتهری توێژینهوه و لێكۆڵینهوهی زمانهوانی زانكۆی بێرگامۆیان كرد له وڵاتی ئیتاڵیا
Metadiscourse in Digital communication: what has changed?
ناونیشانی توێژینهوهكهیان مامۆستایانی ناوبراو:
Internationalisation discourse: A multimodal analysis of university websites in Iraq- Kurdistan Region
كۆنفرانسهكه بۆ ماوهی سێ رۆژ بهردهوامبوو، ٧٥ توێژهر له ٣٠ وڵاتی جیا بهشداریی كۆنفرانسهكهیان كرد، بڕیار وایه توێژینهوهكانی ئهم كۆنفرانسه له جۆرنالێكی زانكۆی كامبریجی بهریتانیا بڵاوبكرێنهوه.
In recent years, the interaction between language and image and media discourse at university level has become a pivotal point in conveying meaning through media and multimodal approaches. The term internationalization has emerged in the last recent two decades. It has become an area of interest among researchers as it has become a need for Kurdistan’s universities contexts in Iraq. The university websites have to focus on the importance of internationalization since university websites are designed to communicate with different people from different cultural and different countries as their discourse was internationally oriented.
Websites are regarded as a media tool or medium of communication. Media discourse is defined an interaction that happens through a broadcast platform, whether spoken or written, in which the discourse is oriented to a non-present reader, listener or viewer. The multimodals are designed for making-meaning. Meanings are generally made through different kind of modes such as drawings, gesture, image, speech and writing. All of them together play a significant role in making-meanings in communicative processes.
The focus of this paper is to see that what kind of relationship exist between language and image of university’s websites in Kurdistan of Iraq. To know how media discourse is handled, which can affect communication to be more understandable and how the topic of internationalization is taking place. The study uses the principles of multimodal discourse analysis to analyse different modes of written and audiovisual signs. The data are taken from the websites of three universities of the three different major cities in Iraqi Kurdistan Region. The study reveals that modes used in these websites are not harmonized. Some university websites, modes are rarely or poorly linked together to give a perfect meaning. Undeniably, media and multimode play a great role in conveying the intended meaning and meaning-making in communication processes of the university webpages.